What is sertanojo universitario?

"Sertanejo universitário" is a music genre popular in Brazil, characterized by a mix of traditional sertanejo (country music) with influences of pop and rock music. It emerged in the early 2000s and gained widespread popularity among young audiences, particularly college students, hence the term "universitário" (university) in its name.

The genre is known for its catchy melodies, upbeat rhythms, and relatable lyrics that often revolve around themes such as love, parties, and rural life. Some of the most popular sertanejo universitário artists include Jorge & Mateus, Henrique & Juliano, and Gusttavo Lima.

Sertanejo universitário has become a major cultural phenomenon in Brazil, with its artists selling out concerts, topping the charts, and influencing other musical genres in the country. It continues to evolve and remain a dominant force in the Brazilian music scene.